Ch. 1: The Basics of Amazon Advertising
When Amazon’s online selling site first came out in 1995, it described itself as “Earth’s Biggest Bookstore.” It came at a time when bookstores, like Barnes & Noble and Crown Books, were all the rage. Without the physical constraints of a brick-and-mortar shop, Amazon quickly dominated the online landscape with sales totaling $148 million in 1997. Today, Amazon has evolved from a bookstore to the largest online retailer. The
8月 6, 2019
