Bidding Strategy
Campaign bidding strategy adjustment is added! To let Amazon adjust your bid after you, dynamically, click the cogs (gears) button under each of the campaign name and click on EDIT tab. See image below for the location of Amazon Bidding Strategy: What is Bidding Strategy? You can ask Amazon to modify your bid in each ad impression. There are 3 types of Bidding Strategy on Amazon: Dynamic Bids –