Few important points:
If you pause a Target, B or P Keyword, we will NOT reenable it, regardless of your target ACoS;
If a Keyword is enabled, AM 3.0 will simply adjust bid up or down based on your ACoS goals (Max. ACoS), or set the bid to Min. Bid in case the keyword hits Max. Spend without sales.
You can now laser focus on specific P and B keywords that are highly relevant and have a high volume of searches per month, and keep them running at whatever “Min. Bid” you want while having the software mine and negate based on your other thresholds (Max. ACoS, Max Spend).
This will allow you to move the focus away from the keyword level and put it where I believe the focus should be: at the Customer Search Term level.
This is a powerful strategy that each of you should use on your big seed keywords.
Auto-Mate, in its 3rd iteration, is a way more complete automation and a key feature to have if you are serious about Amazon PPC.
The following changes in other rules occurred:
Thank you, Geoffrey, for this great feature request
(credits of the idea, strategy and pretty much email copy to him)!
Also published on Medium.
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