Ignite your Amazon Sponsored Products Ads
Transcription: Click Add New, then go to the Negative section of the PGN. As you now see, we allow you guys to select how you want to add the Negative. Would you like to add the Negative Exact to your PGN’s? Then select the Exact. Or, would you like to add the Negative phrase to your … Read more2.3.3 – Add Negative Keywords to PGN
Transcription: The second one is Add Keyword. If you followed the previous video, you know that I always advise to start the PGN with 5 to 10 high volume, high relevancy keywords and let the PGN system grow organically from there. Sometimes it works out well, some other times it doesn’t. So if after a … Read more2.3.2 – Add Keywords to PGN
Transcription: Hello, and welcome to another video of the Zon Tools PGN Tutorial Series. In this video I’m going to show you what actions can be applied on your existing PGNs created within our system. On your existing PGN, you can add additional SKUs. So, let’s say that you launched a PGN for one product … Read more2.3.1 – Add SKUs to PGN
2.3.1 – Add SKUs to PGN 2.3.2 – Add Keywords to PGN 2.3.3 – Add Negative Keywords to PGN 2.3.4 – Edit Daily PGN Budget 2.3.5 – Edit PGN Default Bid 2.3.6 – Edit PGN Name 2.3.7 – Bulk add existing Keywords to a PGN 2.3.8 – Bulk add existing Negative Keywords to a PGN … Read more2.3 How to edit a PGN
Transcription: Good morning and welcome to another video of the Zon Tools Tips and Tricks Series. In this video I’d like to explain my view on how users should choose keywords, both for PPC, as well as keywords that you should first target in order to rank for. Something that I’ve seen a lot … Read more2.2.10 – Keywords Relevancy and How to Choose Them
Transcription: Select Advanced Search, click Stats… I’m interested in finding all the keywords that have ACoS 7 days that is within my profitability. So, let’s call it 15% for this product just to be random. Select lower than or equal to 15%. The relevancy is 3 or 2. I’m looking for stuff that has … Read more2.2.9 – Create a PGN from Existing Keywords or Search Terms
Transcription: Your product PGN can be seen in two places. If you simply go to the Campaigns page and like I advised, search for zt, you’ll see what the PGN has done. The PGN has created four campaigns for you. Every campaign has a maximum spend of $15 and a maximum ACoS of 30%. Although … Read more2.2.8 – Checking your PGN
Transcription: If the Sync button is on, we will push this data to Amazon. We will create all the ecosystem of the PGNs, campaigns, ad groups, keywords, all the biddings and everything for you and then, we will sync back to our dashboard. We’ll download everything back to our dashboard so you don’t have … Read more2.2.7 – PGN Sync Buttons
Transcription: As for Keywords, my advice here as a starting point is to have a great item. You should choose a very good product because of market research, create a fantastic listing and have a very deep keyword search. Here, you should put 5 to 10 high volume, high relevancy keywords from which our … Read more2.2.6 – Add Initial Keywords to PGN
Transcription: SKUs. What are we going to do with SKUs? This being a test campaign, I’m going to enter two TEST Spatula SKU, one per line. The most important thing about this is that you have to put SKUs that are relevant to the same keywords within a PGN. Also, you have to put the SKUs … Read more2.2.5 – Add Initial SKUs to PGN
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